Being a communication major is the less exciting version of being an art major. You come in thinking you'll get to create cool things but you're pretty much limited to making Power Points and news bylines. For the last four years I’ve had the three musketeers of lame fonts (Times New Roman, Calibri, and Arial) plastered across everything with my name on it.
Bonneville, like every professor I've ever had, stated that two of the most important aspects of choosing a typeface are legibility and readability. BUT Bonneville also stated that just because certain fonts (Times New Roman, Calibri, and Arial)are readable doesn't make them the right choice. #BLESSUP
The main point I got out of this article is the fact that a good typeface is consciously chosen. Letter forms, x-height, color, spacing, design, and shape are just a few of the characteristics taken into consideration when choosing a typeface.
This article offered new insight on the world of typography and I will take that into consideration when choosing my next typeface.
